Market Intelligence is the essences of Business
Market Research helps in understanding of who your consumers are and what they want
Data Collection & Management
Market Research helps you understand your competition and make the right moves.
Market Research helps you identify business problems and fix it with an understanding of the complete system.

WHY MARKET
RESEARCH MATTERS…

  • To Focus Business on Consumers

    Market Research helps in understanding of who your consumers are and what they want.

  • Optimize Brand Strategy and Positioning

    Market Research positions your product or brand according to what brand benefits matter most to your target
    market is the most effective way to market your products.

  • Test Success for Concepts and Campaigns

    Market Research helps you to judge whether your Product, Advertising, Packaging, or Communication are
    effective in talking to your customer .

  • Keep Pace with Changing Times

    Secure your brand’s longevity and relevancy in the market in future by researching on changing consumer
    needs and competition.

  • Solve Business Problems

    Market Research helps you identify business problems and fix it with an understanding of the complete system.

welcome to our website

Innovative Opinion Research India Pvt Ltd [INORI], in existence for the last 25 years, devises and executes complete RESEARCH through trained and reliable field set up all over India. FIELD WORK includes both Quantitative and Qualitative studies and covers a wide span Speedily, Efficiently and Economically.

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RESEARCH SOLUTIONS

iNORI practices Quantitative & Qualitative research approaches in Market research Outsourcing (MRO) and domestic research assignments.

The research approach is selected based on the study objectives, business issues, depth of information, accuracy of data required and related parameters interested to client.

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ANALYTIC SOLUTIONS

iNORI’s Analytics division handles basic and advanced analytics for analytics outsourced engagements (MRO) and domestic research.

The division has full-fledged infrastructure and marketing/business analysts who have vast experience in the field of Marketing Research, Statistics, and Analytics Consulting.

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DATA COLLECTION

Data collection & data management services are executed for data collection outsourcing (overseas) clients and Indian clients.

Primary research, secondary research, data extraction, data transformation, data loading and data validation & cleansing are the major services provided by iNORI.

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